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While there are obstacles to promoting a proprietary app, they can easily be overcome with the right approach. The key is to combine different methods, such as app store optimization and social media promotions, to increase the visibility of your app and get it in front of the right audience.

Dealing with direct competitors to your business can be challenging. Even if you offer superior products and services to consumers, you may still face difficulty if your competitor has greater financial resources. Fortunately, new technology makes it easy to level the playing field.

That’s why our team at SonicSEO.com recommend mobile app development to so many of our clients. We’ve developed an effective solution to conventional app creation that gets amazing results with the finished product. We can even help you when it comes to promoting your app by creating a strategy customized to your business.

Why Mobile App Promotion Can Be Challenging

While it’s essential that your app appears in the Apple and Android stores, improving your ranking within these stores is often easier said than done. App store optimization (ASO) can improve your rank and make sure your app is easily discoverable, but these tactics take time to be effective. That’s why it’s important to use other marketing methods in addition to optimizing for app store ranking factors.

Our Solution to These Challenges

We understand app promotion can be challenging. We also know that the best marketing strategies include many different aspects. That’s why we employ customizable marketing strategies to increase app visibility and ensure consumers easily find your business.

Social media is a great promotional method, as it can reach new consumers while also engaging your existing customers on a deeper level. It’s also ideal for spreading the word about your brand-new app. Through your social media pages, users can be directed to the app, which means more downloads.

We’ll also design targeted advertising to be placed on other apps to spread the word even further. Targeted advertising is a great method of boosting visibility at a much faster pace. We’ll make sure your ads are placed for the greatest visibility, while also using language that resonates best with your audience.

We Can Enhance Your Marketing Solutions

For more than two decades, we’ve developed customized marketing solutions for clients all over the country. We’re excited to add app development to our skillset, so our clients have access to all available options as they strive for success. 

Contact us today for more information. We can also schedule a consultation to discuss your marketing needs in detail.

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